Continuing that last thought

The newest JREF newsletter references a French-made spray which claims to protect your skin from the aging effects of cell phone radiation. Now, if you were advertising such a fallacy-ridden product, how might you start your promo? Something like this, perhaps?

If electromagnetic waves can penetrate walls, imagine what they can do to your skin.

Sounds like Dove’s got some competition in the “terrible logic” arena. At least EM waves can have damaging effects on the skin; the radiation produced by cell phones, however, not so much.